Are we in the middle of a paradigm shift for adult drinks consumption in the UK? 😇 📈
Lucky Saint currently generates £3.6m in the UK and is +79.5% YOY 🚀
Trip currently generates £6.2m in the UK and is +387.5% YOY 🚀
The combination of consumers moderating their alcohol intake, along with a more health conscious, younger generation, is driving a real boom in the non-alcoholic, adult drinks space.
Data by NielsenIQ GB Total Coverage - Latest 52 Weeks - WE 03 June 2023