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Data > Insights > Action

We are an independent, data insights company based in

Newcastle upon Tyne

We support suppliers, retailers and investors with the latest consumer insight to help them make informed business decisions.


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Nielsen IQ reporting

  • Alpine Online is proud to be part of the Nielsen Connect Partner Network

  • Stay ahead of emerging trends

  • Take action against your biggest wins

  • Spot & diagnose performance

  • Increase your efficiency

  • Total market, Brand performance & competitor analysis

  • Support with range reviews and buyer presentations

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SKUtrak reporting

  • Alpine is an officially accredited SKUtrak ® reporting partner

  • EPOS supplier data for Tesco, ASDA, Sainsbury's, Morrison's and The Co-operative

  • Improve your in store availability

  • Optimise your forecast accuracy

  • Analyse promotion performance

  • Standardise your sales reporting

  • Data share to link to your business systems

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  • 'The Complete National Account Manager' training course

  • A seven-week, online training course taught directly by industry expert Dave Knowles

  • One hour weekly training calls

  • Real world case studies and training exercises

  • Upon successful completion, candidates receive an Alpine certification

  • Training sessions for Nielsen IQ & SKUtrak

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My name is Dave Knowles. 


I set up Alpine Online to help suppliers, retailers and investors in the fast moving consumer goods space. 


We combine expert knowledge, data and insight to drive positive change.


I believe business should help people and the planet: 

  • We run on green electricity and drive electric.

  • We plant a tree for every ongoing client each year.

  • We donate 5% of yearly net profits to charity.

If you would like to get in touch please contact me using the form below. Thanks



John Hadingham
Sales Director at Vocation Brewery

I cannot recommend Dave enough, his level of expertise and knowledge in the Grocery channel, especially BWS is exceptional. Providing valuable insights and commentary alongside Nielsen Data has been a huge support to our forward planning particularly during range reviews with key Grocery accounts.
A great value add to our business.


Head of Sales - Grocery, Wholesale & International at Cawston Press

The strength of Daves ability and comfort in using the Nielsen IQ system has allowed us to invest in data and harness continued actionable insight.

His training of the commercial team and ongoing support has helped drive us forward and improve our understanding of the market.
A great asset for us to have.

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Tom Lock

Had a brilliant experience working with Dave. He understands data, and how to clearly communicate a listing argument and we’ll definitely be working with him again in the future.


Alicia Owen 
National Account Manager at Windmill Organics

The Alpine Complete National Account Manager course was the perfect overview of all things a NAM deals with, as well as viewing things from a buyers perspective. The course covers so many areas and I developed lots of new skills which I am applying daily, both professionally and personally. 

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Crawford Sinclair
Commercial Director at
Innis & Gunn

David is one of the most organised, structured and focused individuals I have had the pleasure to work with. He adds value to the Innis & Gunn business at various levels including sales, marketing, logistics, planning and finance. He is a super positive member of the team and is always on hand to help and support his colleagues across the business. 

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Sunny Mirpuri,
Sales Director at 

I had the pleasure of working with Dave on the Asda account at AB-InBev. Dave’s ability to juggle multiple tasks was unlike any I’ve seen before and made a dramatic difference in the productivity level of our team. His positive energy and focus is infectious and drives you on to do more.

Contact us

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Snowy Mountain