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Which Lager single bottles have driven the most £ sales in the U.K. off-trade over the latest 52 weeks? 🍻📊

  • Writer: Dave Knowles
    Dave Knowles
  • Oct 29
  • 2 min read

Although lager brands try to balance out their ranges across multiple sizes and formats to maximise consumer drinking occasions, they usually tend to lean towards either can or bottle.


One thing is for certain...consumers love a big-serve single bottle, and the beers below enjoy some of the widest distribution in the U.K. off-trade.


Which Lager single bottles have driven the most £ sales in the U.K. off-trade over the latest 52 weeks? 🍻📊


Here are the top 25!


1) Birra Moretti 660ml The HEINEKEN Company

2) Peroni Nastro Azzurro 620ml Asahi UK  

3) Stella Artois 660ml Budweiser Brewing Group (AB InBev)

4) Heineken 650ml The HEINEKEN Company

6) Staropramen 660ml Molson Coors Beverage Company

8) Asahi Super Dry 620ml Asahi UK

9) Madri Excepional 660ml Molson Coors Beverage Company

10) Desperados 650ml The HEINEKEN Company

12) Cruzcampo 660ml The HEINEKEN Company

13) Cobra 620ml Molson Coors Beverage Company (curry anyone?)

14) Birra Moretti Sale Di Mare 660ml The HEINEKEN Company

15) Estrella Damm 660ml Damm

17) Stella Artois Unfiltered 620ml Budweiser Brewing Group (AB InBev)

18) Peroni Nastro Azzurro 500ml Asahi UK

19) Tyskie 650ml Asahi UK

20) Erdinger Weissbier 500ml Carlsberg Britvic

21) Leffe Blonde 750ml Budweiser Brewing Group (AB InBev)

22) Erdinger alcohol free 500ml Carlsberg Britvic

24) Budweiser Budvar 500ml Budweiser Budvar UK

25) Asahi Super Dry 500ml Asahi UK


Data by NielsenIQ Retail Measurement | BEER | GB TOTAL COVERAGE  | Latest 52 weeks to WE 04/10/25  


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